From time to time, I’ll post entries for understanding the aims and foundations of this blog. Because design encompasses many things, I’ll break down this discussion into four parts. This entry will serve as the second in a series that explains what design is and what it isn’t.
Design is function. Function is a word that has some different connotations, but as applies to a designer, the term refers more to ease of usage.
Industrial design sounds like a term people might first associate with heavy machinery. But the term applies to anything we commonly use in everyday living, be it in a factory, your home or in a car, even a toy or cell phone. A television remote is an example: it has buttons that when pushed send signals to your TV set. And that’s a basic case of human usage of a relatively simple device.
Industrial designers look to make items that perform a function. Beyond that, they make those things happen more easily with each new model of the same item, ergonomically. If you use an item in your kitchen such as a food processor, you’re using something that took careful planning on the part of that designer.
He had to regard things as simple as the size and shape of shredded food items before looking at how he might design the blades; how they rotate and how fast they move; the size of the chamber for how much it will hold; the shape of the chute for pouring in liquid; what materials it would be made of for durability; and, perhaps any additional things like safety measures. Then he had to encompass all that into an attractive outer case that looks appealing and will sell.
Sound complicated? It is. But these are all considerations for the designer/design team.
Some things have the same function but are designed differently. Take the Norelco shaver, the first to use rotary blades instead of unidirectional ones. Or that Dyson vacuum cleaner, with its cyclonic action. Engineers designed these to perform the same functions as their predecessors, but doing them better or faster.
Automotive designers make cars and trucks, and here the stage is more familiar (and glamorous) to us as consumers because we tend to appreciate these things design-wise more than that vacuum cleaner. Maybe it’s because we regard an automobile as a work of art, something to behold merely sitting in our driveway rather than a means of transport. Of course, that new car has things on it that go outside the sphere of people moving.
Which brings us to this: that car has a system on it (Bluetooth) that allows it to communicate with your cell phone, an extension of your computer. And that brings the consumer to the interconnectivity of your daily living with the Internet of Things (such as your doorbell, your security camera(s), your heater and air conditioner, your door locks), items you use together because they literally talk to each other over the Internet.
And through all that, we have things that are designed to work together. They operate and communicate for safety and convenience. Function, expanded.
Which leads us then to harmony, but that’s another discussion.